Glossary

From specific bonus information to how the Autoship program works, PURE terms you need to know are all defined here.

35 Articles

  • What is an Autoship? An optional program offered for convenience to automatically ship products to IBOs and Preferred Customers every 28 days.
  • What does being Active mean? An IBO who has a minimum of 100 product volume (PV) or more (either from personal product purchases or product sales to Preferred and...
  • What is a Binary Hybrid? The organizational structure of the Compensation Plan. New IBOs are introduced into the Company’s system with a tree-like structure...
  • What is the Binary Tree? An organization that allows only two front-line distributors – one is your left leg and one is your right leg. These legs are often...
  • What is Carry- Over volume (CV)? Any volume accrued during a commission week that is NOT paid in team commissions will carry over into a new commission week on the same...
  • What does Direct-to-Consumer mean? A Preferred or Retail Customer can order products directly through their IBO’s personal website. PURE ships the order directly to the...
  • What is a Downline? IBOs who are placed below you. Downline IBOs can consist of your personally sponsored IBOs and IBOs sponsored by individuals in your...
  • Who are Elite Services Representatives? Elite Services Representatives provide high-level personalized customer service to leading IBOs. IBOs can qualify for this service by...
  • What does Enroll mean? The act of signing up or joining PURE.
  • What is the FREE Autoship Program? IBOs can earn credit off their Autoship order every month through personally sponsored Preferred and Retail Customer sales. To become...
  • What is a Generation?   Includes all the IBOs in the Sponsor Tree from yourself down to, and including, the next Silver Director or above within each Sponsor...
  • What is Generation Bonus? A bonus that pays 7% based on the team bonus checks that every one of an IBO’s personally sponsored IBOs earn.
  • What is an Independent Business Owner (IBO)? A person or business entity who has entered into a contract with PURE. An IBO is authorized to purchase Company products at wholesale...
  • What is Leadership Bonus? This bonus is for Diamonds and above. Commissions are based on overall company volume.
  • What is Lifestyle Bonus? Gold Director through Emerald Director IBOs receive a monthly payment for consistently maintaining theirLesser Tree leadership rank for...
  • What is Lesser Tree? Total commissionable volume of the lesser leg (see Team Bonus) for the weekly commission period.
  • What are PURE Autoship Rewards (PAR)? An optional reward program where an IBO or Preferred Customer on Autoship can receive 20% back in PAR Points to be redeemed for FREE...
  • What is PAR Perk? Being on Autoship allows you to qualify for and participate in the PAR Perkpromotion every month. The first full week of every month,...
  • What is Product Volume (PV) or Quantitative Value (QV)? Volume consisting of the personal product purchases made by the IBO and/or product sales to Preferred Customers and any Retail Customers...
  • What is a Personal Website? An IBO’s individual website provided by PURE that ties product sales and enrollments directly to their account and allows them to build...
  • What is a Preferred Customer? An individual who purchases products for personal or family use is entitled toreceive a 25% discount off the retail price by enrolling...
  • What is Rank Bonus? Advance to a higher rank for the first time and earn big bonuses for your effort. Awardsrange from $1,000 USD all the way to an amazing...
  • What is Retail Bonus? A bonus that is paid by subtracting the retail price from the wholesale price.
  • What is a Retail Customer? An individual who purchases products directly from an IBO, or through the Company for personal or family use at the current retail price.
  • What is a Sponsor? An IBO who personally brings another IBO, Preferred Customer or Retail Customer into the company. Any IBO standing as the Upline to...
  • What is a Sponsor Tree? A term used to describe an organization created solely of everyone an IBO has personally enrolled, and all enrollments they have...
  • What is Sponsor Bonus? This bonus equals 10% of the PV of all orders submitted by anIBO’s new, personally sponsored IBO in their first 90 days.
  • What is a Sponsor Tree Volume (STV)? Total commissionable volume created from the Sponsor Tree for the weekly commission period.
  • What are Targeted Needs? Products by PURE are created to meet your personal wellness goals.
  • What is Team Bonus? With the Team Bonus, an IBO is eligible to earn to $12,500 each week as they build their team.  
  • What is an Upline? This is the person who recruited someone into the business, or any person connected within the same line to the person who recruited...
  • How does PURE Enrollment Bonus work? Any active IBO can become qualified. The Bonus is paid to a qualified IBO for personally sponsoring IBOs and/or Customers who purchase...
  • What does MFG on my product mean? Manufacture Date
  • What is the PDR? Formerly known as the Physician’s Desk Reference, the Prescriber’s Digital Reference (PDR) is an exhaustive database of detailed...
  • What are Reward Points (PAR Points)? PURE Reward Points or Par Points allow you to earn points for certain actions you take on the site. Points are awarded based on making...